Garments made with love

Discover Pola The Label, a South African fashion brand that prides itself on its local production. With a focus on made-to-order items and small batch manufacturing, we take the time to create thoughtful and unique designs. Our slow approach guarantees quality pieces that are made with care and attention to detail.

V-Neck & V-Back Maxi Dress

Crafted from a lightweight airflow fabric with soft stretch and an elegant drape. Thoughtful details include a gently gathered bust, open V-back and floor-length hem.

Now available at a limited offer.

SHOP NOW

Our Story

Founded in Cape Town by Nawaal Adams, Pola the Label champions a quieter approach to fashion — resisting overproduction, favouring quality over speed, and valuing the human touch in every garment.

As a women-owned studio, our work honours modern femininity in its many forms. Through concise collections and purposeful silhouettes, we design clothing that encourages ease, individuality and longevity.

  • Our Values

    We believe garments should carry meaning.

    By producing locally and in limited quantities, we reduce excess, support skilled makers, and maintain a standard of craftsmanship that respects both the wearer and the planet.

  • Accessibility & Sizes

    By designing with diverse bodies in mind, we develop thoughtful silhouettes and considered sizing that support comfort, confidence and ease. Our intention is to make slow fashion more accessible through garments that feel personal, inclusive and enduring.

Featured Products

Considered. Local. Made to endure.

SHOP NOW